NEW YORK – Hillshire Brands says it will hold separate talks with Pilgrim’s Pride and Tyson Foods, as the two meat processing heavyweights engage in a bidding war for the maker of Jimmy Dean sausages and Ball Park hot dogs.
The announcement by Hillshire comes a day after Pilgrim’s Pride raised its bid to $55 per share, or $6.8 billion, from $45 per share. That tops Tyson’s offer of $50 per share, or $6.2 billion, made last week.
Those values are based on Hillshire’s 123 million shares outstanding. Pilgrim’s Pride puts the total value of its new bid at $7.7 billion. Tyson Foods values its proposal at $6.8 billion, including debt.
The takeover bids by Pilgrim’s Pride and Tyson Foods are being driven by the desirability of brand-name, convenience products like Jimmy Dean breakfast sandwiches. Those types of products are more profitable than fresh meat, such as chicken breasts, where there isn’t as much wiggle room to pad prices.
While Pilgrim’s Pride and Tyson both sell such products, their businesses have been more focused on supplying supermarkets and restaurant chains.
Both offers are contingent on Hillshire abandoning its plan to acquire Pinnacle Foods Inc., which makes Birds Eye frozen vegetables and Wish-Bone salad dressings. Some investors had questioned the wisdom of that deal.