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Buffalo Niagara tourism officials are going north to try to lure overnight visitors to check out the region’s attractions.

Visit Buffalo Niagara, the Niagara Tourism & Convention Corporation and the Wyoming County Chamber & Tourism are participating in a Canadian marketing program based in Toronto, officials said Monday.

A live, branded kiosk in Toronto’s Union Station will include information on accommodations and attractions from all three counties through the end of the month.

The kiosk is being managed by TripCentral.ca.

Officials have also launched an online destination page that links to the booking engine and informs consumers where to go, how long to stay and where.