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HOLLYWOOD (AP) – Scary movie fans are still into “Paranormal Activity,” though the horror franchise looks as though it’s starting to run out of steam at the box office.
Paramount’s “Paranormal Activity 4” debuted at No. 1 with $30.2 million, a big drop from the $40 million and $50 million opening weekends of the last two installments, according to studio estimates Sunday.
Perpetual hit maker Tyler Perry failed to find an audience for his new persona as ace crime solver. Summit Entertainment’s “Alex Cross,” starring Perry as author James Patterson’s brilliant criminal profiler, was a dud, opening at No. 5 with $11.8 million.
While “Paranormal Activity 4” fell short of the franchise’s third installment, which opened over the same weekend last year, overall Hollywood revenues continued to rise after a late-summer slump.
Strong holdovers such as “Argo,” “Hotel Transylvania” and “Taken 2” made the difference, with domestic business totaling $131 million, up 8 percent from the same weekend a year ago, according to Hollywood.com. Revenues were up for the fourth straight weekend.
Estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to Hollywood.com:
1. “Paranormal Activity 4,” $30.2 million ($26.5 million international).
2. “Argo,” $16.6 million.
3. “Hotel Transylvania,” $13.5 million.
4. “Taken 2,” $13.4 million ($23.6 million international).
5. “Alex Cross,” $11.8 million.
6. “Sinister,” $9 million.
7. “Here Comes the Boom,” $8.5 million.
8. “Pitch Perfect,” $7 million ($320,000 international).
9. “Frankenweenie,” $4.4 million ($4.1 million international).
10. “Looper,” $4.2 million.